Turya Organics
Retail & FMCG
Challenge
Low conversion rates were an issue, particularly in Tier 1 cities where competition for consumer attention was high and brand recognition was relatively low.
Our Direction
To tackle this, we focused on enhancing brand identity by collaborating with health and wellness influencers. These partnerships helped create credible narratives around Turya's products, building social proof and encouraging potential customers to trust and purchase from the brand.



