Lens #03

Authority
The Authority Gap
The distance between how good a firm is and how good it looks from the outside. Almost every professional firm is losing work inside that gap.

Every Business Problem Looks
The Lucien Lens is a growing collection of our strategic perspectives designed to help business leaders think differently about growth, positioning, visibility and authority.

Authority
The distance between how good a firm is and how good it looks from the outside. Almost every professional firm is losing work inside that gap.